Val MACY'S INC, LULU'S DESSERTS AND THE SBA TO SPEAK ON HOW TO POSITION YOUR COMPANY TO THRIVE IN TODAY'S CORPORATE AND FEDERAL SUPPLY CHAINS AT THE 10 YEAR ANNIVERSARY TOUR OF THE LATINA STYLE BUSINESS SERIES IN ANAHEIM, CA
WASHINGTON, April 4, 2008 /PRNewswire-HISPANIC PR WIRE/ -- LATINA Style Magazine, the premier magazine addressing the needs of Latina and women entrepreneurs in the U.S., will kick off the 2008 LATINA Style Business Series (LSBS) 10 Year Anniversary Tour in Anaheim on Friday, April 11, 2008, from 8:00 a.m. - 4:00 p.m. at the Doubletree Guest Suites, Anaheim Resort/Convention Center located in 2085 S. Harbor Blvd., Anaheim, CA.
Wilka Toppins, operating vice president for Diversity Strategies at Macy's, Inc, will moderate one of the five panels of the day, "Positioning Your Company for Success in the Supply Chain." For the established entrepreneur looking to take their business to the next level, the session will focus on strategies a business owner must take in order to nurture relationships, match core competencies, bid for contract work and develop into a valued vendor in today's corporate and federal supply chains. "Latina and businesswomen are a burgeoning and important segment of our communities with enormous growth potential," she says. "We support business programs such as this one that help enhance the business skills of Latina entrepreneurs and professionals."
She will be joined by Maria de Lourdes "Lulu" Sobrino, CEO and founder of Lulu's Desserts and co-chair of the event, a successful Latina who created a thriving business by turning her mother's gelatin recipe into a great idea of ready-to-eat gelatin. She is also the author of "Thriving Latina Entrepreneurs in America" and was a recent speaker at Microsoft's, Small Business Summit. Carolina Jovenich, CEO and founder of Caroline Promotions will speak at the panel titled "Successful Marketing Strategies to Sell You and Your Business." Molly Muro, Business Development specialist 8(a), SBA will speak on how to gain certification through the SBA's small business certification programs and strategies to leverage certification for potential opportunities with federal agencies.
Essential workshops throughout the day include: "Securing Capital to Build Capacity," "Protecting You and Your Investments," and "Latina Entrepreneur Spotlight: Lessons Learned." Attendees will have the opportunity to network with panelists during the sessions, luncheon and the dessert reception.
Sweet delights, fabulous drawing prices donated by sponsors and exhibitors including Macy's "PRESCRIPTIVES" will be offered. Free professional makeovers and product samples will be provided at the makeover lounge as well.
The LATINA Style Business Series is the most successful ongoing business development program for Latina business owners in the nation. Over 17,000 Latina entrepreneurs and professionals have benefited from participating in this exciting and informative one-day business program since it first launched in 1998. Macy's Inc. is the title sponsor for the 2008 LSBS. National sponsors include: Principal Financial, Sam's Club, State Farm Insurance, UnitedHealthcare, Wal-Mart.
Registration fee includes dynamic panels, high-power networking opportunities in the exhibit area, breakfast, lunch, a commemorative gift bag and a two-year subscription to LATINA Style Magazine. Receive this for a tremendous value of only $30.00 if purchased online or $60.00 at the door. Since its inception in 1998, over 70 cities have visited and has received an overwhelming positive response by the Latina, Hispanic and small-business community.
LATINA Style Magazine, a lifestyle magazine for the professional Hispanic woman, hosts the LATINA Style Business Series bringing resources to entrepreneurs and aspiring entrepreneurs in the local area.
For more information or to register for the Anaheim Business Series visit http://www.latinastyle.com or call 1-800-651-8083.